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Marketing Strategy for New Business

Marketing Strategy for New Business


- Gautam Sharma

Maybe you have a wonderful core expertise or technical skill to start a business however it is always tough to get business leads. Marketing your start-up or new business can be very painful when you don’t know much about marketing strategies. Although you can hire in-house marketing experts and ask them to design marketing strategy for new business but it is always challenging to cross check them and define deliverables. Most of the new businesses depends on SEO to get quality leads however SEO is time taking process and provide results after a certain time. 

Budget Challenges for Start-up

Whether it’s a new business or start-up, budget is the biggest challenge to deal with, you have limited budget and high expectation from market. Unlike big corporate giants you don’t have budget for TV commercial, Radio gingals, Big Newspaper advertisement or Hording in major spots. Most of the start-up depends on digital marketing and don't know what should be the budget for digital marketing and related activites. 

You have a limited set of budgets and you have to invest it into digital marketing because it is most effective, affordable and easy. We often hear from clients that the digital marketing world is tough to navigate. They rely on some experts to provide guidance and clarity so they can make the best decisions for their business.

Here our role comes as a leading digital marketing company providing affordable services to new businesses and start-ups. ARE InfoTech being a professional multi-award-winning direct response digital marketing agency with a tight core team of experienced digital marketing practitioners.  ARE InfoTech is renowned for well-targeted, highly creative response-driven campaigns that deliver measurable results often through campaigns centred around high quality databases. We are most suitable for planning marketing strategy for new business. All our digital marketing campaigns are planned and implemented using a proven structured process.

Marketing strategy for start-ups

Marketing strategy for start-ups

Being a start-up business owner maybe you need some direction with your marketing strategy for start-ups or some guidance in putting a workable marketing plan in place, or maybe you simply need some direction and accountability. We can help you in every aspect of your need from full range technical solution to consultancy. We have been providing following services to start-ups –

  1. Website Design and Development
  2. Search Engine Optimization (SEO)
  3. Social Media Optimization (SMO)
  4. Search Engine Marketing (SEM)
  5. Social Media Marketing (SMM)
  6. Online Reputation Management (ORM)
  7. Email Campaign
  8. SMS Campaign (OTT based)
  9. Animated Video for Corporate Presentation
  10. Special Effect Graphics

We’re passionate about creating, refining and optimising digital marketing media for your start-up through utilising new technologies. We future proof your business with our digital marketing strategies customised as per your target audience. Our marketing strategy for start-ups starts with a written brief to get a clear understanding of what’s required.  From the brief a strategy and creative approach is developed, and then co-ordinated and implemented in full from start to finish. IT, Travel, Hospitality, Event Management, Healthcare, education and export sector campaigns we’ve conceived and executed for clients over the past while.

The Final Say!

In order to opt our services or hire us as a consultant for your marketing strategy fill out the inquiry form and one of our executives will be in touch to see how we can help and support you with your marketing efforts.