- Chetan Rathod
As consumers become tech-savvy with each passing day, enterprises need to revamp their business strategies in order to meet their expectations. More and more entrepreneurs today try to be there “ where their customers are”. Consequently, companies are moving rapidly towards developing mobility solutions in order to maximize profitability and ROI.
Before a decade, eCommerce companies such as Amazon, Walmart, Flipkart, etc. have changed the way people shop for clothes, electronics, and much more. In the same way, Uber, an online taxi booking company has given wings to the on-demand economy and today we can see how people have been inclining towards that. From transportation to food to essentials and even hiring tutors, on-demand apps are there.
Many entrepreneurs are enhancing the customer experience with mobility solutions and the transportation industry is no exception. Taxi companies of all sizes are developing and investing in mobile apps that customers can use to book a ride online. In fact, research showed that the majority of commuters in urban areas use taxi apps to check fares, search for deals and book a cab online.
Transportation companies are taking advantage of this mobile trend to boost conversions and improve the ride-hailing experience. People have switched from traditional booking methods to one-click, and ride-hailing apps are making it easy for them. Taxi drivers and business owners have been presented with lucrative opportunities as a result. In the following paragraphs, we'll look at the reasons how a powerful taxi app clone can make the ground transportation business lucrative.
As mentioned earlier, how and who propelled the constant growth of the on-demand taxi industry behemoth: Uber!
Let’s discuss where all this happens and how.
Launched in 2008, Uber was founded by two best friends when they were not able to get a single cab after attending the Paris conference. They thought what if we can book a cab in minutes without calling multiple taxi booking agencies?'' And the idea has taken reality and today we can see where Uber stands. Uber has given birth to an on-demand economy.
The finest platform that solves travel problems faced by folks
Letting offline taxi booking companies make online presence strong and boost customer base at competitive pricing
Easy bookings via app and website
Complete flexibility to drivers
Customer-centric business approach
Uber has revolutionized the taxi booking business, what do they do? They just created a simple mobility platform where people can book a cab online to fulfill their transportation needs. As a result, today, Uber is valued at over a whopping $79 billion for its exceptional services across more than 80 countries.
Though the demand for online cab services is plunging, custom taxi booking platforms are emerging as a game-changer amid the pandemic. Before the pandemic, people were increasingly using public transportation services but now in order to prevent the virus risk, people started using private cabs and this situation has surely surged the demand for online ride-booking apps.
In spite of lockdowns and social distancing situations, taxi entrepreneurs are willing to invest in Uber type applications to bring out positive change amid the challenging situation. For instance, London-based Envoy connects more than 400 black cab drivers to local businesses needing doorstep delivery. In addition, location technology has been used to help supermarkets and grocery stores meet the rising demand for food delivery.
In addition, once the pandemic subsides, demand for on-demand taxi services will grow dramatically. Grand View Research estimates the market for on-demand transportation will reach $305 billion by 2025, driven primarily by taxi services.
In light of this, taxi businesses now have a great opportunity to invest in on-demand taxi services. Ride-hailing services are expected to flourish post-pandemic, making a taxi dispatch app an excellent investment. In short, the online taxi business offers some lucrative opportunities to entrepreneurs.
Now the question is what advantages do enterprises avail from taxi app clone? Let’s dig in detail.
The simple reason why customers prefer to book a cab online is “convenience”. Browsing an extensive range of vehicles to fare estimation to ETA and real-time tracking, online taxi booking apps streamline business operations and deliver exceptional customer experience.
If your taxi business can make the customer experience top-notch using mobility solutions, it will not only allow you to create an impeccable brand image but also a strong customer base in the long run. Now, let’s move on to the next segment and throw some light on the advantages one can avail of from using a taxi app clone.
The modern consumer does not want to be treated like a robot. They prefer brands that recognize the importance of customization. This is also true for riders of ride-hailing services. Use artificial intelligence in taxi app development to gauge your customers more effectively.
As you know, companies such as Uber, Ola, and Lyft have become brand names in the market due to their reputation and goodwill. Owning a taxi app for your business can enable you to follow similar steps and gradually move towards a similar platform. Furthermore, there is a violent rivalry that cannot be ignored out there. Your competitors need to be engaged regardless of whether it's willing or not.
Based on feedback and reviews from customers, the brand identity is created. A taxi app is no different. You need feedback too. You can improve your company's services further by using customer ratings and reviews, thereby staying on top of the competition.
Conventional taxi booking agencies can’t offer such services because they lack a digital presence. But, today, people prefer services that seek feedback from customers.
The world has gone mobile and the taxi industry is not an exception. Taxi apps are extremely useful for attracting new customers and retaining old ones. Whether you are trying to improve the customer experience, upscale business operations, or increase sales, having an app similar to Uber can surely help you achieve business goals.
The Ride-hailing industry is still relatively untapped so it is the right time to invest. Doing so will allow you to reap the many exclusive benefits that motility solutions bring.